I like to keep my eye on trends where ever I can. So I spend some time researching what the current search trends are fairly often. Even more so when it comes to pico projectors and the companies that make them. So while I was doing some research this evening I discovered a thing or two….
Mainly what I found is that Aaxa, the makers of the P1 and P2 pico projectors, are leading the way when it comes to pico related search results. Now this does not include actual brand searches. The reason I mention this is because I have a feeling that Optoma probably gets more direct searches via their brand (just my opinion, no real stats to base this on). But when it comes to searches containing the words “pico projector”, the clear winner in google searches right now is Aaxa.
Which to me means that they are doing one heck of a good job when it comes to getting their name out there. Especially this early in the game. Aaxa certainly isn’t the biggest competitor in this race, especially when you consider name giants like Sony, Toshiba, Nikon, and Apple are all working on their respective pico projector projects. However, when you look at what the public at large is searching for, right now it’s Aaxa!
So there you have it. The gauntlet has been thrown down. Now let’s see how it plays out in the long run. At any rate, it will be one heck of a good show to watch.
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